Nué is a womenswear brand conceived as a dialogue between fashion and jewelry codes, founded by Viktoria Udina in 2019. Driven by a commitment to craft, an obsession with detail, and a devotion to beauty, the brand carves out a niche for original, innovative pieces. Nué, now synonymous with creating the “jewelry-wardrobe,” forges a singular proposition within contemporary fashion design. Known for its intricate work with stones and embellishments, Nué has established a harmonious synergy with the world of fine jewelry. Rhinestones, crystals, and jewels lie at the heart of Nué’s garments — celebrated and showcased by the finest-quality fabrics, reimagining their role in fashion and making detail the focal point. Each piece is crafted with an artisanal approach; proportion, symmetry, and shape come together to create exquisite investment pieces that balance cut and color with flawless clarity and exceptional savoir-faire.
