Interview with Aida Vrazalica

Feminine and timeless with a portion of attitude.

I most definitely do, I have a full collection of suits that I have been collecting since i was 15. I remember buying a suit instead of ripped denim as everyone else in my age was doing. I love a good structured blazer, a 90’s vintage suit, my favorite being one Jean Paul Gaultier ’ 94 pinstriped tobacco colored with transparent inserts. I also have a Thierry Mugler black and white dress I really love and works at all times.

I have been so experimental with my style throughout the years. I basically have tried and tested all boundaries when it comes to fashion, the 90210 era, Paris Hilton era, the Anna delle Russo era. Fashion was my way of expressing myself when words weren’t enough. I also see when looking at pictures now from then how I “dress the part you want” basically, always dressing over the top because that’s how I saw myself. I am so happy that I let myself be creative and expressive back then. That makes it way easier to understand what style I feel most comfortable, confident and myself in today.

A pair of Prada patent leather boots. I don’t really do wishlists, but I’m always browsing for my next great vintage one-of-a-kind purchase and of course my next addition to the suit collection.

Luxury to me means being and staying true to oneself. I also associate luxury with quality, meaning it doesn’t have to cost a fortune but needs to have a strong history with focus on craftsmanship, whether it is a brand or a product. In my everyday life and style I always make sure I feel like myself , whatever I´m wearing or doing it needs to correlate with my values, it has to be like a pro-lengthening of my persona.

Growing up in the 90’s my mom and I played dress up and took probably several thousands of pictures on film (so grateful for them today). She was basically my style icon throughout my whole childhood. I loved how she always stayed on top of her game no matter budget restrictions or zero “her” time. Being an immigrant, single mother with 2 kids and several jobs at once, she was always the best dressed in the room and always the one to give the most energy. That to me is a true inspiration. Otherwise I do love the 90’s top model vintage looks (Naomi, Cindy, Heidi) Victoria Beckham and recently Elsa Hosk’s gala looks.

My driving force is my children and leaving this earth with them remembering how I made them feel or inspire them to follow their own path, rather then what I achieved work wise. I do love how careers can inspire and open eyes for some who never thought “they’d make it”. But leaving a room and ensuring that the energy you brought in there, stays, that is my main goal, no matter the room, pre-school or boardroom.

Dafna May, I love basically every piece they do. Power and effortlessness in one. Milo Maria, I’m all about timeless pieces with a twist and they do it so gracefully.I also do admire Zeynep Erdogan creations, you can clearly see the craftsmanship behind every piece.


Photo: Sandra Berglund