Interview with Filippa Hägg

Filippa Hägg is a Swedish influencer that inspires thousands of followers everyday with her chic style. You can catch her on the best street style images in Vogue while she's traveling between the fashion weeks. We got the chance to ask her about her life and style!


How would you describe your style?

Laidback, yet elegant. I once got a comment from a follower calling my style ”Frandinavian” the perfect mix between French and Scandinavian style.


Some pieces have the power to make you feel confident in any situation. Do you have such pieces in your wardrobe? Tell us about what makes them so special to you.

You don’t need to spend your whole salary on your wardrobe, all you need is a signature item to wear whenever you need to feel strong.
You get a long way with just a pair of great boots or a cool jacket.


When did you first realize that fashion had a special meaning to you? Do you have a particular memory that you could share with us?

My mum is an artist and I remember growing up always playing around with colors in her studio. Sometimes we rolled out a huge canvas on the kitchen floor just to paint whatever we felt like. I think I developed a sense for style and art very early on and I definitely have my mother to thank for that.


What pieces are on your wishlist at the moment?

The pouch leather clutch by Bottega Veneta.

What does luxury mean to you? Explain how you implement it in your everyday life and style.

The greatest luxury in life is definitely health. Its the one thing you cannot buy. Therefore it's important take care of yourself and be as good as possible. Everything depends on it.


Who are the female role models inspiring you in your style and career?

I have always been inspired by Natalie Massenet, Caroline de Maigret and Emanuelle Alt. These women are extremely stylish, intelligent and cool.


Aside of fashion, we would love to hear about your other interests in life! What is your driving force?

I love to stay active and take care of myself. I like to go running and pilates, but equally I love to drink wine and go out dancing with friends. Balance is key!


Last but not least: which are your 3 favorite designers on seezona.com and what do you love the most about them?

I love the Manuri dresses that I wore in Paris! Those gowns are just breathtaking! I can also never get enough of tweed sets, and the ones from Sava Couture are really pretty. Finally everyone needs a great blazer in their closet and the ones from Nadya Shah are really cool.